You know how major corporations market their web
sites? They advertise their web sites in traditional media. That's
Right! Newspapers, magazines, tv, and radio are the number one way big
companies promote their popular web sites.
If you are a small or just-starting business, you
probably can't afford mega-media advertising. YourBizWiz says use
the classic "low-cost" marketing tool...Postcards!
Postcards mail for less than a letter. Also, printing
a postcard is cheaper than letter plus envelope. But mostly, postcards
win the direct mail contest because your prospect doesn't have to open
them to read your message. When your message is competing with all
the other letters in the mail stack, postcards get attention.
Start your postcard with a bold headline that announces
your most important benefit to the customer. The body of your copy should
show the customer how the feature of your product or service benefits
them. Finally, make sure you tell the reader to buy and direct them
on how to place an order.
Web Cards are a brilliant idea for promoting a web
site. The Web Card company puts a full-color picture of your web
site on a postcard along with your ad message. Mail them or use
them for stuffing in orders or with other promotional material. Web
Cards really get attention!
In fact, you can find out how well this type of
promotion works by getting your FREE
Sample Package of Web Cards right now!
